ADVERTISING
Media Kit
Overview
Advertising solutions to build business.
The Pittsburgh Technology Council offers customized solutions that can help you reach your target audience. From C-level executives to IT professionals to entrepreneurs, the PTC can build a solution to maximize your media dollars and return brand equity and conversions to your company.
Advertising / Editorial Opportunities
The Pittsburgh Technology Council's various publications and media offer channels for our members to share information, ideas and knowledge in order to help regional technology companies succeed. Our combined products are read by more than 130,000 readers and offer your company the ability to target your message to reach the “C” level decision makers and key influencers in the technology community.
In addition to our competitive advertising packages, the Council offers multimedia advertising bundles across several media to optimize your exposure.
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View our Media Kit
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Overview
Reaching more than 40,000 readers, TEQ is southwestern Pennsylvania's only newsmagazine to exclusively cover its technology industry. TEQ profiles the region’s most innovative companies and talent while exploring the latest industry trends and issues. As a paid publication through membership, TEQ provides exclusive exposure to the region's tech community. TEQ also features online and interactive versions of the magazine for added exposure.
TEQ Magazine Overview |
| READERSHIP |
40,000 READERS |
| RATE | 7 ISSUES PER YEAR |
| OPTIONS |
FULL COLOR ADS, INSERTS, STITCH-INS, POLYBAGGING, eBUNDLE |
Editorial and Deadline Calendar
| MONTH |
COVER |
AD DEADLINE |
| WINTER 2012 |
BOSSA NOVA ROBOTICS/SCHELL GAMES MECHATARS COLLABORATION |
1/6/2012 |
| CIO OF THE YEAR 2012 |
CIO OF THE YEAR WINNERS COVERAGE |
2/17/2012 |
| SPRING 2012 |
WOMEN IN TECHNOLOGY |
4/13/2012 |
| ENERGY 2012 |
GREEN ENERGY/LIVING BUILDINGS |
6/15/2012 |
| SUMMER 2012 |
TBD |
8/3/2012 |
| TECH 50 2012 |
TECH 50 WINNERS COVERAGE |
TBD |
| FALL 2012 |
TBD |
11/26/2012 |
Reader Purchasing Plans for 2012
Reader Purchasing Plans for 2012 |
| Legal Services |
60% |
| Accounting Services |
54% |
| Broadband |
64% |
| Cell phone |
70% |
| Healthcare |
70% |
| Insurance |
68% |
| Automotive |
31% |
| Electronics |
58% |
| Software |
77% |
| Hardware |
74% |
| Office Supplies |
78% |
TEQ Readership Vitals
TEQ Readership Vitals |
| 50% of TEQ readers keep an issue for more than 7 months. |
| 46% of TEQ readers visit advertisers’ Web sites. |
| 40% of TEQ readers refer an ad/article to someone else. |
| 89% of TEQ readers find the publication valuable or very valuable. |
| Average reader spends 34 minutes with TEQ. |
AMP up your brand with the PTC. For more information, contact
Emily Goss, Business Development Manager, at 412.918.4235.
