Interview by Jonathan Kersting
What if the best seat for the 2026 FIFA World Cup isn’t in the stadium, but right on your couch?
In this episode of TechVibe, Jonathan Kersting talks with Vito Forlenza, VP of Sports and Entertainment at Comcast, and Kelly Wright, Director of Sports Marketing at Comcast, about how Xfinity is preparing to turn World Cup viewing into a full-on immersive experience.
With the largest World Cup ever kicking off across North America, featuring 48 teams and 104 games, Comcast is bringing serious technology to the pitch. Vito and Kelly detail how Xfinity is making matches easier to find, faster to watch and more exciting to experience, whether fans are tuning in English or Spanish, watching live, catching up on highlights or building their own sports command center at home.
Hear how Comcast is using AI-powered catch-up highlights to help fans jump straight to goals, penalties, corners and other big moments. They also explain how multi-view lets viewers watch up to four live events at once, so you can follow World Cup action without missing MLB, WNBA, golf, F1 or other favorite sports.
And yes, the tech gets even cooler. Comcast is delivering all 104 matches in real-time 4K with Dolby Vision HDR, Dolby Atmos sound and low latency, plus a new Smart Boost Wi-Fi feature designed to keep your stream from getting tackled by busy home internet traffic.
From kickoff to extra time, this episode scores big for anyone who loves sports, technology and a front-row seat without the sunburn.